Streamline your optician chain’s workflows with intelligent customer interaction
Medibrix help you expand capacity and reduce administrative bottlenecks through automated customer management - secure, compliant and integrated.

Some of our satisified customers




This is how Medibrix works for the optician chain
Known problems and challenges
This is our understanding of the common challenges and problems the optician chains face today.
Capacity and staffing
A critical shortage of optometrists creates unnecessary bottlenecks throughout the entire customer journey. From booking to examination and follow-up, the lack of qualified professionals leads to longer waiting times, increased workload, and inconsistent availability across stores.
Inefficient processes and poor resource utilization
Manual paperwork and suboptimal booking systems take time away from core tasks. This can result in empty or double-booked calendar slots, a high cost per examination, and lower throughput per room, equipment, and staff member.
Communication
Structured patient follow-up through secure communication channels is essential to delivering a great customer experience. Unfortunately, many find that current solutions lack structure, making it difficult to maintain an efficient workflow across the different stages of the patient journey.


How we solve the problems and challenges
This is how our solution solves the most demading challenges and problems for our clients.
Increased capacity
With Medibrix, you can make greater use of “shared care,” where certified assistants perform standardized measurements and data collection, while optometrists verify and authorize findings via a central ORC/remote supervision.
Digital processes for better resource utilization
When patients complete a digital form before their appointment, it generates structured medical notes that can save 6–8 minutes per consultation and help the optometrist prepare more effectively. The appointment book and resources are linked to staff/rooms/equipment, and screening/invites fill empty slots.
Secure and efficient communication
With secure login (e.g., BankID), the “Dialogue” feature ensures safe communication, both externally and internally, in compliance with GDPR. Clear information and user-friendly interfaces also reduce reluctance toward digital sharing, while providing customers with a seamless, positive experience. Structured data with tagging enables segmentation, targeted reminders, and systematic quality follow-up.
Key Results from Synsam



The Paradigm Shift
Eye Exams at Scale With Medibrix Workflows
Why choose Medibrix for your optician chain
Benefits for employees
- Save 6–8 minutes per consultation with intelligent forms and automated note-taking – less manual paperwork.
- Better preparation before appointments leads to more targeted examinations and more time for professional work.
- Shared care/ORC shifts standardized tasks to assistants while optometrists focus on quality assurance – less pressure and better capacity utilization.
- Resource-based booking and automated follow-up reduce double bookings and manual reminders.
Benefits for customers
- Faster access to appointments and greater availability (including remote examinations outside regular opening hours).
- Smoother visits: pre-filled forms reduce waiting time and make examinations more tailored.
- Secure, GDPR-compliant communication with secure login for sharing medical records and recommendations.
- Personal follow-up with relevant reminders and timely information.
Contact Us
Your needs are unique. Let’s start with a conversation to discuss them and figure out how we can best support you in scaling your optician chain.
See this video to understand the process after you submit this form!
Feel free to book a meeting directly in my calendar, send me an email at firstname.lastname@medibrix.com or call me at +47 22 33 44 55 for a friendly chat.